Schedule
Recruitment Academy Certified Sourcer (RACS®) Training- Baltic (Online)
Recruitment Academy certifications are the most comprehensive international training programs for HR and recruitment specialists.
What you will get
- Pre-recorded & live sessions,
- you get access to the platform with all content for two months,
- the opportunity to get a certification guaranteed by the advisory board of Recruitment Academy and credibility partners such as Nestlé, Red Bull, Deloitte and more,
- courses with renowned experts such as Jose Kadlec, Jan Mühlfeit, Romana Martincova, Blake Wittman, Milan Novak and more,
- complex education in HR reflecting the current market situation,
- you will become one of the internationally recognized certified HR specialists.
RACS® (Recruitment Academy Certified Sourcer) training dates: November 20 – 24 (pre-recorded training content + live sessions) + certification test after completing the training
The price for the training is 380 EUR + VAT per participant.
WHAT YOU WILL LEARN IN THE COURSE:
1. Staffing Trends and Developments – José Kadlec (LIVE November 20)
Before you start to analyze and improve your recruitment activities, you need to look at market data and trends that affect the labor market. These will most likely significantly affect your options. This module, led by José Kadlec from Recruitment Academy, GoodCall and Datacruit will introduce the main talent sourcing developments, recruitment trends and job market metrics.
- Talent sourcing funnel data
- Social media recruitment pipeline breakdown
- Fundamental open-source talent mapping techniques
- Eduployment as a new staffing trend on demanding job markets
- New skills which every talent sourcer and recruiter needs to grasp
💡Intro Sessions: Keynote Guest Speech – Jim Stroud
Headline Recruiting: Sourcing Passive Candidates from the News (LIVE November 20)
When it comes to finding great talent, the candidates you need might be hiding in plain sight; just check the news! The digital world of the news runs deep. From corporate mergers, moves, and layoffs to weddings, moves, and promotions—it’s all there!
In this training session „Headline Recruiting: Sourcing Passive Candidates from the News“, Jim Stroud demonstrates how to dig deep for the news that can lead to your next great hire. Learn where to look, how to look and source passive candidates with efficiency. All the resources and strategies discussed herein are free and immediately actionable. Join this session today and start making placements tomorrow.
2. Candidate Life Cycle – Milan Novak, GoodCall (PRE-RECORDED AND LIVE November 21)
Milan Novák, CEO of GoodCall and a recruitment expert with more than 20 years experience in the field of recruitment, analyzes the main aspects and pitfalls of individual phases on the path of a candidate starting from finding him to onboarding him in the company.
- Setting up the recruitment process and its parts
- Active and passive candidate vs. Inbound and Outbound strategies
- Candidate Experience in the recruitment process
- Aspects of the recruitment process and mistakes to avoid
- How to attract and engage the candidate in the various stages of recruitment process
3. Diversity Recruiting – Milan Novak, GoodCall (PRE-RECORDED and LIVE November 23)
In this section, Milan focuses on the new trend and explains the importance of diversity, inclusion and prejudice in modern recruitment and the reasons why you will not avoid this trend.
- What is unconscious bias?
- Where does it come from?
- Typical biases explained: gender, ethnic, racial, age, sexual orientation, physical disability, education background
- How does it inhibit the diversity in hiring?
- Explanation of Affinity Bias, Confirmation Bias, Group Thinking, The Halo Effect
- Intuitive VS. Structured approach – how to collect comparable data?
- Focus on skills (BEI Behavioral Event Interview strategy)
4. Talent Sourcing – Searching Candidates on Linkedin, Facebook, TikTok and elsewhere – José Kadlec (PRE-RECORDED)
José Kadlec, the first certified LinkedIn recruiter in Eastern and Central Europe, world-class expert and pioneer in social media recruitment solutions and co-founder of companies GoodCall, Recruitment Academy and Datacruit, reveals his recruitment know-how. This module mainly analyzes the search for candidates anywhere online and will help you fill more positions and gain a competitive advantage.
- Both current and future trends in online recruitment
- The most recent innovations in talent sourcing
- Significance of social media in modern day recruitment
- Where to search for candidates online
- Maximizing the use of LinkedIn People Search
- How to uncover hidden resources containing relevant candidates (ie. hidden talent pools)
- When is upgrading to a paid LinkedIn account worthwhile?
- How to work around or replace most LinkedIn paid services at no cost
- What is a Boolean search and why is it a part of successful recruiters’ daily routine?
- Defining Boolean operators, modifiers and search commands
- X-Ray search and how to target and filter LinkedIn users through internet search-engines
- Searching across various platforms, including LinkedIn, Facebook, Twitter, Instagram, TikTok, Clubhouse and more
- Searching on specialized platforms, like Dribbble, Behance, Bitbucket, Github, StackOverflow, About.me etc.
- Legally evading limitations, for example, LinkedIn Commercial Use Limit, limit for the number of candidates shown in results, displaying candidates outside of your network. etc.
- Using external tools for the daily needs of both recruiters and talent sourcers
- Work with sourcing checklist and sourcing stack of tools and plugins
5. Talent Sourcing – Contacting Candidates and Recruitment Automation Basics – José Kadlec (PRE-RECORDED)
Former software engineer and ethical hacker, José Kadlec, will use his technical knowledge to show you how to find an email address or phone number for virtually anyone, and also show you tools and plugins that will help you significantly with online recruitment.
- Finding the contact information of any user under any circumstances
- Determining the email address of almost any user around the world
- Determining which forms of contacting candidates are the most effective
- Measuring the effectivity of contacting candidates and improving the success rate
- Creating messages that candidates won’t ignore
- Facilitating recruiters’ and talent sourcers’ daily routines using a set of specific sourcing plugins
- Approaching automation – how to send robotic customized LinkedIn invitations on autopilot and other forms of automation
6. Live Sourcing Lab & Talent Mapping – José Kadlec (LIVE November 22)
No presentation, no slides, no theory – only you, lecturer José Kadlec and thorough practice of searching for candidates on all possible platforms for your specific real positions. In this module, José will also show how to do practical market mapping with candidates from publicly available sources.
- Practicing the right search process for specific job positions on various platforms, including LinkedIn, Facebook, Instagram and elsewhere
- How to find the maximum possible candidates using different search models – iterative, semantic, implicit, linguistic, etc.
- Practicing the correct use of so-called Boolean operators
- Specification of procedures that can reveal other places on LinkedIn, Facebook and other online resources with potential candidates
- Practice specifying a shortlist with candidates so that we don’t lose anyone relevant
- Ensuring an efficient process so that the search is time efficient
- Practice searching via Internet search engines (so-called X-ray search)
- The largest employers of specific professions, skills, nationalities, etc.
- Mapping of locations with the talent you need
- Which company uses which technology
- What is the education and experience of people with certain specialization
- Who’s Hiring
- Who’s Firing
7. Efficient Job Advertising and HR Marketing Fundamentals – Blake Wittman (PRE-RECORDED and LIVE November 23)
A job ad is an ad text. They have to sell and reach the target group well. It depends on the title, length, syllabus and many other parameters. Blake Wittman will teach you how to create an effective job advertisement that will raise the number of candidates for your position several times over.
- How to write an ad that will reach your target group
- How to write an ad that will sell your position
- What to focus on when writing an advertisement
- What parameters are important when creating an advertisement
- How to increase the number of registered candidates thanks to a correctly written advertisement
8. Personal Branding in Recruitment – José Kadlec (PRE-RECORDED and LIVE November 24)
In this module, José Kadlec will show you practical steps on how to define your personal brand if you are a recruiter, talent sourcer or HR manager and how to activate it through social networks, content creation and other tools.
This module will help not only recruitment specialists, but also companies that need to use the personal brand of their employees to build corporate goals such as better recruitment or building an employer brand.
- The importance of personal branding for HR specialists and hiring managers
- Examples of posts on social networks and how to create expert content effectively
- What are the main networking goals of a successful recruiter
- A technical overview of all social media formats, including those you probably didn’t know about
- How to ensure the maximum reach of your contributions
- How to get at least 200 likes for each of your posts
- How to get 30,000 LinkedIn followers in a year or less
- Automate routine tasks such as sending LinkedIn invitations
- Analysis of the most important parts of LinkedIn and Facebook profile for recruitment
- How to effectively increase the number of LinkedIn, Facebook and other contacts without blocking your account.
THE COURSE IS RECOMMENDED FOR
- HRists, HR specialists & generalists, recruiters, headhunters
- Recruitment agency consultants, executive search companies or external HR workers
- University students or other people who would like to start their career in HR and recruitment
- Anybody who wants to deepen their knowledge and obtain the most complex education in the field of modern recruitment.
Training Plan:
💡 Intro Sessions
- Staffing Trends and The Future of Sourcing (José Kadlec) LIVE
- Keynote Guest Speech (Kim & Gordon Lokenberg) LIVE
💡 Candidate Life Cycle (Milan Novak)
- Part 1 PRE-RECORDED
- Part 2 LIVE
💡Talent Mapping (José Kadlec)
- Market Mapping Methods for Recruitment PRE-RECORDED
💡Candidate Searching Framework (José Kadlec)
- LinkedIn Searching PRE-RECORDED
- Searching with the Premium LinkedIn Accounts Recruiter and Sales Navigator PRE-RECORDED
- Social Media Recruitment on Facebook, Instagram, TikTok, Twitter and Others PRE-RECORDED
- IT Sourcing on Github, StackOverflow, Dev.to and Others PRE-RECORDED
- Sourcing Without Social Media Networks PRE-RECORDED
- Keyword-based versus Behavioral Searching PRE-RECORDED
- Tech Stack of th Modern Recruiter and Sourcer PRE-RECORDED
💡Real-Life Practical Sourcing (José Kadlec)
- Live Sourcing Lab for Non-Technical Roles LIVE
- IT Live Sourcing Lab LIVE
💡Recruitment and Sourcing Automation (José Kadlec)
- Fundamental Techniques of Recruitment Robotisation PRE-RECORDED
💡Candidate Approaching
- How to Deliver the Message to Anyone on the Planet (José Kadlec) PRE-RECORDED
- How to Create Recruitment Messages which Cannot Be Refused (Tomas Faust) LIVE
💡Recruitment Marketing (Blake Wittman)
- The Techniques of Efficient Job Advertisement PRE-RECORDED
- HR Marketing Fundamentals for Recruiters LIVE
💡Diversity Recruiting (Milan Novak)
- Part 1 PRE-RECORDED
- Part 2 LIVE
💡Personal Branding for Sourcers and Recruiters (José Kadlec)
- Part 1 PRE-RECORDED
- Part 2 LIVE