• Recruitment Academy certifications are the most comprehensive international training programs for HR and recruitment specialists.

• RACS® (Recruitment Academy Certified Sourcer) training dates: November 18 – 22 (pre-recorded training content + live sessions)  + certification test after completing the training
• The price for the training is 380 EUR + VAT per participant. 

Registration

WHAT YOU WILL LEARN IN THE COURSE (training plan):

1. Staffing Trends and the Future of Sourcing – LIVE on Nov 18 2024

💡 by José Kadlec

• Intro Session: Staffing Trends and the Future of Sourcing
• Live on Nov 18 2024 at 14:00 CET (Central European Time). The session duration is 60-90 minutes. 14:00 CET is: 15:00 – Tallinn, Vilnius, Riga

Before you start to analyze and improve your recruitment activities, you need to look at market data and trends that affect the labor market. These will significantly affect your options.

This module, led by José Kadlec from Recruitment Academy, GoodCall and Datacruit will introduce the main talent sourcing developments, recruitment trends and job market metrics.

– Talent sourcing funnel data

– Social media recruitment pipeline breakdown

– Fundamental open-source talent mapping techniques

– Eduployment as a new staffing trend on demanding job markets

– New skills which every talent sourcer and recruiter needs to grasp

2. Keynote Guest Speech: Lokkenbergs – PRE-RECORDED

💡Intro Sessions: Keynote Guest Speech by the Lokkenbergs

3. Candidate Life Cycle – PRE-RECORDED

💡 by Milan Novak

Milan Novák, CEO of GoodCall and a recruitment expert with more than 20 years experience in the field of recruitment, analyzes the main aspects and pitfalls of individual phases on the path of a candidate, starting from finding him to onboarding him in the company.

– Setting up the recruitment process and its parts

– Active and passive candidate vs. Inbound and Outbound strategies

– Candidate Experience in the recruitment process

– Aspects of the recruitment process and mistakes to avoid

– How to attract and engage the candidate in the various stages of recruitment process

4. Talent Mapping – PRE-RECORDED

💡 José Kadlec

• Market Mapping Methods for HR & Recruitment (PRE-RECORDED)

Mapping the candidates market is an essential part of the success of any company. For example, you need to know what companies are the biggest employers of the kinds of people you hire. You need to know which companies are laying off or hiring. If you are going to open a branch somewhere, you need to know how many people of a given specialization are in that particular market, what is their seniority or at which schools they have studied.

Most of this information is available publicly from channels such as Facebook or LinkedIn if you know how to obtain them which is something that will be shown in this module.

– Top companies from which to take candidates 

– Mapping of Locations with the Talent You Need

– Which Company Uses which Technology

– Education & Experience

– Who’s Hiring

– Who’s Firing

– Language Maps

5. Ultimate Searching Framework – PRE-RECORDED

💡  José Kadlec

1.Complete LinkedIn Sourcing Methodology

2.Recruitment on Facebook, Instagram, Twitter, TikTok and Others 

3.IT Sourcing on Tech-specific Channels such as GitHub and StackOverflow 

4.Sourcing for Candidates Without Social Media 

5.Keyword-based versus Behavioral Sourcing 

6.Keyword-based versus Behavioral Searching

7.Tech Stack of a Modern Sourcer and Recruiter 

José Kadlec, the first certified LinkedIn recruiter in Eastern and Central Europe, world-class expert and pioneer in social media recruitment techniques and co-founder of companies GoodCall, Recruitment Academy and Datacruit, reveals his recruitment know-how. This module mainly analyzes the search for candidates anywhere online and will help you fill more positions and gain a competitive advantage.

– The most recent innovations in talent sourcing

– Where to search for candidates online

– Maximizing the use of LinkedIn People Search

– How to uncover hidden resources containing relevant candidates (ie. hidden talent pools)

– When is upgrading to a paid LinkedIn account worthwhile?

– How to work around or replace most LinkedIn paid services at no cost

– What is a Boolean search and why is it a part of successful recruiters’ daily routine?

– Defining Boolean operators, modifiers and search commands

– X-Ray search and how to target and filter LinkedIn users through internet search-engines

– Searching across various platforms, including LinkedIn, Facebook, Twitter, Instagram, TikTok, Clubhouse, Vkontakte and more

– Legally evading limitations, for example, LinkedIn Commercial Use Limit, limit for the number of candidates shown in results, displaying candidates outside of your network. etc.

– Using external tools for the daily needs of both recruiters and talent sourcers

– Work with sourcing checklist and sourcing stack of tools and plugins

– The impact of ChatGPT and other AI tools on talent sourcing

6. Real-Life Practical Sourcing – LIVE on Nov 19 2024

💡 José Kadlec 

•  Non-tech & IT Live Sourcing Lab 
• Live on Nov 19 2024 at 14:00 CET (Central European Time). The session duration is 60-90 minutes. 14:00 CET is 15:00 – Tallinn, Vilnius, Riga

This module is purely devoted to searching for and addressing candidates via LinkedIn, Facebook and other social media and online platforms. No presentations, no slides, no exhaustive theory – just hands-on practice in searching and addressing candidates.

– Selecting the most effective search method for the given position.

– Finding the maximum number of candidates using various search models iterative, semantic, implicit, language based, etc.

– Practicing the Boolean operator.

– Process descriptions that can uncover other sites on LinkedIn, Facebook and other online resources with potential candidates.

– Fully understanding shortlist specification criteria, so no relevant candidates are disregarded.

– Streamlining the search operation to save time.

– Search automation.

– Working with various search engines (X-ray search).

– Candidates’ search outside of LinkedIn on platforms such as Facebook, Instagram, Twitter, or more specialized platforms such as GitHub, Stack Overflow, and so on.

– Installing and becoming familiar with plugins and tools designed to help your sourcing flow.

7. Recruitment Automation – PRE-RECORDED

💡José Kadlec

• Robotization and Personal Productivity (PRE-RECORDED)

In this module, technologist and entrepreneur José Kadlec uses the term transhuman recruitment, which expresses the way we can increase our productivity, fill more positions or fill them faster by automating and robotizing the recruiter’s daily tasks.

– What can be automated in recruitment process

– Native automation which is already part of LinkedIn

– Description of external tools for automation of individual parts of recruitment process

– How to save time and make it a day more and with less effort?

– The role of ChatGPT, Midjourney and other AI tools in recruitment automation

– Case-study: Detailed description of how to automate the distribution of personalized LinkedIn invitations, messages and InMail

8. Candidate Approaching – PRE-RECORDED & LIVE on Nov 20 2024

💡 José Kadlec, Tomas Faust 

• How to Contact Anyone in the World (José Kadlec) PRE-RECORDED
• Creating  Messages that Candidate Won’t Ignore (Tomas Faust) LIVE

Tomas’s session is going to live on Nov 20 2024 at 14:00 CET (Central European Time). The session duration is 60-90 minutes. 14:00 CET is 15:00 – Tallinn, Vilnius, Riga

Former software engineer and ethical hacker – José Kadlec and experienced recruitment lead Tomas Faust, will use their technical knowledge to show you how to find an email address or phone number for virtually anyone, and also show you tools and plugins that will help you significantly with online recruitment.

– Finding the contact information of any user under any circumstances

– Determining the email address of almost any user around the world

– Determining which forms of contacting candidates are the most effective

– Measuring the effectiveness of contacting candidates and improving the success rate

– Creating messages that candidates won’t ignore

– Facilitating recruiters’ and talent sourcers’ daily routines using a set of specific sourcing plugins

9. HR Marketing – PRE-RECORDED & LIVE on Nov 21 2024

💡 Blake Wittman

• Efficient Job Advertisement  – PRE-RECORDED 
• HR Marketing Fundamentals for Recruiters – LIVE
• The second Blake’s session is going to live on Nov 21 2024 at 14:00 CET (Central European Time). The session duration is 60-90 minutes. 14:00 CET is 15:00 – Tallinn, Vilnius, Riga

A job ad is an ad text. They have to sell and reach the target group well. It depends on the title, perex, length, syllabus and many other parameters. Blake Wittman will teach you how to create an effective job advertisement that will raise the number of candidates for your position several times over.

– How to write an ad that will reach your target group

– How to write an ad that will sell your position

– What to focus on when writing an advertisement

– What parameters are important when creating an advertisement

– How to increase the number of registered candidates thanks to a correctly written advertisement

10. Diversity Recruiting- PRE-RECORDED

💡 Milan Novak

• Diversity Inclusion Equity

In this section, Milan  explains the importance of diversity, inclusion and prejudice in modern recruitment and the reasons why you will not avoid this trend.

– What is unconscious bias?

– Where does it come from?

– Typical biases explained: gender, ethnic, racial, age, sexual orientation, physical disability, education background

– How does it inhibit the diversity in hiring?

– Explanation of Affinity Bias, Confirmation Bias, Group Thinking, The Halo Effect

– Intuitive VS. Structured approach – how to collect comparable data?

– Focus on skills (BEI Behavioral Event Interview strategy)

11. Personal Branding for HR – PRE-RECORDED & LIVE on Nov 22 2024

💡 José Kadlec

• Personal Brand Activation and Building:
• Part 1 PRE-RECORDED
• Part 2 LIVE
• Jose’s second part is going to live on Nov 22 2024 at 14:00 CET (Central European Time). The session duration is 60-90 minutes. 14:00 CET is 15:00 – Tallinn, Vilnius, Riga

In this module, José Kadlec will show you practical steps on how to define your personal brand if you are a recruiter, talent sourcer or HR manager and how to activate it through social networks, content creation and other tools.

This module will help not only recruitment specialists, but also companies that need to use the personal brand of their employees to build corporate goals such as better recruitment or building an employer brand.

– The importance of personal branding for HR specialists and hiring managers

– Examples of posts on social networks and how to create expert content effectively

– What are the main networking goals of a successful recruiter

– A technical overview of all social media formats, including those you probably didn’t know about

– How to ensure the maximum reach of your contributions

– How to get at least 200 likes for each of your posts

– How to get 30,000 LinkedIn followers in a year or less

– Automate routine tasks such as sending LinkedIn invitations

– Analysis of the most important parts of LinkedIn and Facebook profile for recruitment

– How to effectively increase the number of LinkedIn, Facebook and other contacts without blocking your account.